Marketing Assistant - Rubery Owen

About the Role

We have a fantastic opportunity for a full-time Marketing Assistant to join us on a 12-month fixed term contract. Part-time/flexible arrangements will be considered for the right candidate who meets the requirements of the job role. This role is mainly home-based, but on-site weekly visits to our divisions will be required, therefore access to a vehicle is required.

As a Marketing Assistant you will make a significant contribution to the success of Rubery Owen marketing function by promoting the seven businesses through various marketing channels, initiatives, and campaigns, helping them to achieve their annual business targets.

As a key member of our team, you will:

  • Working with marketing coordinators and the Group Marketing team to develop annual marketing plans and update/amend these where necessary in line with agreed KPIs
  • Create monthly content, developing a positive approach to news for onward communication. Content includes blogs, articles, news pieces, case studies and service/product content
  • Update the websites (content only, not coded templates/design), always working closely with Group Marketing to ensure technical and brand accuracy
  • With Group Marketing, manage the social media accounts (LinkedIn, Facebook and Instagram) and ensure that this activity reflects the marketing strategy as per the annual Marketing Plan. This will involve forward planning, creative content creation (video, photography, graphics etc…), posting and reporting
  • EDM and DM capability to work with templates and Mailchimp to develop an annual programme of activity that reflects business strategy for each business. Work with Group Marketing to develop monthly EDM/DM for each business
  • Support with additional and ad-hoc marketing projects when required. This may include events, networking, launching new products/services, literature creation etc
  • Play a proactive role in monthly marketing meetings across the group, ensuring that allocated tasks are actioned in a timely manner as agreed
  • Support with database growth across the group when required
  • Generate new marketing incentives and initiatives that will support the businesses with their objectives
  • Project manage allocated tasks, with support from manager

For this role, we are looking for someone who has:

  • Marketing industry experience within a business, with a total understanding of the function of a marketing department
  • Familiar at updating websites via a CMS, although training will be provided
  • Confident with Mailchimp for EDM creation, follow up processes and reporting
  • Social media management and content creation (specifically LinkedIn and Facebook for business and Instagram)
  • Commercially minded
  • Excellent content writing skills, predominantly for online use
  • Good reporting and analysis skills
  • Fully computer literate (Microsoft suite)
  • Some photoshop experience for graphic creation for digital use (i.e. website banners, social media graphics, digital mail banners etc..) All design for printed literature is outsourced
  • Video creation (including product ‘how to’s) and editing. Confident using Canva or alternative platforms
  • Photography (including product/service images, and staff shots)
  • Paid social media experience preferred, but not essential
  • Basic understanding of SEO preferable, but not imperative

In return we offer:

Excellent company benefits including pension, life assurance and a health cash plan.

We pride ourselves on being an employer of choice where all staff can thrive. We believe that supporting our staff both personally and professionally allows them to give their absolute best to our customers. Our aim is to foster a good working culture that recognises and reflects the importance of good mental health and wellbeing and provides effective support when colleagues need it.

If you are interested in this role and this sounds like the team you want to be part of, then Rubery Owen would like to hear from you.

Applications welcomed from Marketing Freelancers/Contractors who like to work on long-term contracts.